{"id":60626,"date":"2025-09-01T16:19:14","date_gmt":"2025-09-01T14:19:14","guid":{"rendered":"https:\/\/gorgonzola.egloo.it\/?post_type=news&#038;p=60626"},"modified":"2026-04-13T14:40:54","modified_gmt":"2026-04-13T12:40:54","slug":"gorgonzola-dop-among-the-stars-of-dopgo-2025-the-certified-tour-of-flavor-amidst-sports-and-local-excellence","status":"publish","type":"news","link":"https:\/\/gorgonzola.egloo.it\/en\/news\/gorgonzola-dop-among-the-stars-of-dopgo-2025-the-certified-tour-of-flavor-amidst-sports-and-local-excellence\/","title":{"rendered":"Gorgonzola dop among the stars of &#8220;DOP&#038;GO 2025&#8221;,  the certified tour of flavor amidst sports and local excellence"},"content":{"rendered":"<p>Following the success of the first edition held in 2022, the <strong>DOP&amp;GO <\/strong>project returns in 2025 with an even richer and more engaging formula: 5 regions, 5 DOP cheeses, and 5 local experiences, designed to introduce young athletes to the value and quality of certified cheeses.<\/p>\n<p>The food truck for this second edition will be driven by <strong>Federico Polizzi<\/strong>, content creator and food talent with over 400,000 followers. Region after region and recipe after recipe, Polizzi will take the public on a journey to discover <strong>Gorgonzola DOP <\/strong>and four other certified cheeses, <strong>Asiago DOP, Taleggio DOP, Pecorino Sardo DOP<\/strong>, and <strong>Quartirolo Lombardo DOP<\/strong>, explaining how to incorporate them into a balanced diet for those who practice sports. A perfect combination of taste and sport that will convey, simply and engagingly, the value of the Protected Designation of Origin, demonstrating that eating well, even with cheese, is a possible, conscious, and cool choice.<\/p>\n<p>In Piedmont, Polizzi, accompanied by <strong>Stefano Bona<\/strong>, a former MasterChef contestant, will involve <strong>the amateur youth football associations of Alessandria <\/strong>in a journey to discover <strong>Gorgonzola DOP <\/strong>and the secrets of Piedmontese cuisine, combining passion and irony.<\/p>\n<p>The entire campaign is supported by an integrated social media strategy aimed at amplifying the message on a national scale and reaching a broad audience of young sports enthusiasts through video recipes and reels that will animate the social media profiles of the consortium and creators involved.<\/p>\n<p>The 5-stop DOP&amp;GO aims to spread the values of DOP certification with accessible and engaging content, educate consumers about conscious, balanced, and sustainable consumption, promote the excellence of Italian agri-food products and Made in Italy, involve young athletes from local clubs in experiential activities, enhance the Italian territory as a cultural and gastronomic heritage, and create valuable content for foodservice professionals and digital channels.<\/p>\n<p>The Consortia of Asiago DOP, Gorgonzola DOP, Pecorino Sardo DOP, Taleggio DOP, and Quartirolo Lombardo DOP cheeses would like to thank <strong>MASAF \u2013 Ministry of Agriculture, Food Sovereignty, and Forests<\/strong>, which financed the project, and the Milk Adv agency for the creation and development of the format.<\/p>\n","protected":false},"featured_media":63629,"template":"","class_list":["post-60626","news","type-news","status-publish","has-post-thumbnail","hentry","news-category-fairs-and-events","news-category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - 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