{"id":60093,"date":"2025-07-24T10:27:30","date_gmt":"2025-07-24T08:27:30","guid":{"rendered":"https:\/\/gorgonzola.egloo.it\/?post_type=news&#038;p=60093"},"modified":"2026-04-17T12:06:47","modified_gmt":"2026-04-17T10:06:47","slug":"turystyka-serowa-nowa-tendencja-do-odkrywania","status":"publish","type":"news","link":"https:\/\/gorgonzola.egloo.it\/pl\/news\/turystyka-serowa-nowa-tendencja-do-odkrywania\/","title":{"rendered":"TURYSTYKA SEROWA \u2013 NOWA TENDENCJA DO ODKRYWANIA"},"content":{"rendered":"<p>Ser to to\u017csamo\u015b\u0107. Na tej zasadzie opiera si\u0119 turystyka serowa, nowa d\u017awignia we w\u0142oskiej bran\u017cy turystycznej, kt\u00f3ra obraca si\u0119 wok\u00f3\u0142 mleczarni, ich terytori\u00f3w i know-how mistrz\u00f3w serowarskich, stra\u017cnik\u00f3w wiekowych tradycji i receptur, takich jak Gorgonzoli ChNP.<\/p>\n<p>Dane z 1. \u201e<em>Raportu o turystyce i \u015bwiecie sera<\/em>\u201d s\u0105 jasne. 32,7% w\u0142oskich turyst\u00f3w twierdzi, \u017ce podczas swoich podr\u00f3\u017cy uczestniczy\u0142o w ci\u0105gu ostatnich trzech lat w co najmniej jednym do\u015bwiadczeniu zwi\u0105zanym z serem \u2013 w tym w wizytach w mleczarniach, wydarzeniach i festiwalach, tematycznych trasach i dedykowanych do\u015bwiadczeniach w restauracjach \u2013 a liczba ta znacznie wzros\u0142a w ci\u0105gu ostatnich trzech lat, o\u00a0+7,3% w stosunku do 2021 roku.<\/p>\n<p>Rosn\u0105cy trend, kt\u00f3ry odzwierciedla powoln\u0105 turystyk\u0119, w harmonii z rytmami natury i przybli\u017ca podr\u00f3\u017cnym etapy produkcji sera, od udoju po dojrzewanie, a tak\u017ce pozwala pozna\u0107 historie lokalnych producent\u00f3w. Opr\u00f3cz tych propozycji oferowane s\u0105 r\u00f3wnie\u017c bardziej innowacyjne do\u015bwiadczenia, kt\u00f3re anga\u017cuj\u0105 turyst\u00f3w osobi\u015bcie, takie jak coraz bardziej popularne kursy <em>parowania ser\u00f3w<\/em> (docenione przez 55% respondent\u00f3w) lub <em>warsztaty serowarskie<\/em> (52%).<\/p>\n<p>R\u00f3wnie\u017c formaty kana\u0142u HORECA (hotele, restauracje i catering) dostosowuj\u0105 si\u0119 do tego zapotrzebowania. Od <em>bar\u00f3w serowych<\/em>, przez us\u0142ugi cateringu <em>serowego<\/em>, po oferowane w wielu hotelach i pensjonatach SPA o tematyce serowej z zabiegami kosmetycznymi na bazie mleka i siana, nie zapominaj\u0105c o kartach serowych, kt\u00f3re oko\u0142o 6 na 10 W\u0142och\u00f3w chcia\u0142oby znale\u017a\u0107 w restauracjach.<\/p>\n<p>Turystyka serowa to dynamiczny i wci\u0105gaj\u0105cy spos\u00f3b na poznanie z bliska \u015bwiata sera i jego terytorium oraz docenienie tradycji, w\u0142oskiego rzemios\u0142a i wysokiej jako\u015bci.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-63717\" src=\"https:\/\/pl.gorgonzola.com\/wp-content\/uploads\/2025\/07\/PSR_postFB_1200x1200-5-512x512.jpg\" alt=\"\" width=\"512\" height=\"512\" srcset=\"https:\/\/gorgonzola.egloo.it\/wp-content\/uploads\/2025\/07\/PSR_postFB_1200x1200-5-512x512.jpg 512w, https:\/\/gorgonzola.egloo.it\/wp-content\/uploads\/2025\/07\/PSR_postFB_1200x1200-5.jpg 1200w\" sizes=\"auto, (max-width: 512px) 100vw, 512px\" \/><\/p>\n","protected":false},"featured_media":60085,"template":"","class_list":["post-60093","news","type-news","status-publish","has-post-thumbnail","hentry","news-category-wiadomosci"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - 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